India makes Openbravo’s shortlist of breakthrough markets

– Openbravo launches the Hello India! campaign in response to increasing demand for its solutions in the country –

Barcelona, Spain, and India (July 01, 2009) – Openbravo, the leading developer of web-based open source Enterprise Resource Planning (ERP) and Point of Sale (POS) solutions for businesses, announces the launch of Hello India!, a campaign accommodating the growing appeal for open source software in the country. It will include various initiatives, beginning with the 360º Business Tour, followed by Openbravo Training courses among others.

India has been on Openbravo’s radar since the company’s inception. The country has become a solid breeding ground for innovation in the information technology sector, and has developed a keen interest in Openbravo solutions, thanks to community dissemination. That is why India is a logical stepping stone for Openbravo’s next stage of growth and will play host to many upcoming Openbravo initiatives.

To kick-off the Hello India! campaign, Openbravo will be visiting Kolkata, Hyderabad, Gurgaon, Chennai and Mumbai in August as part of its 360º Business Tour, which aims to recruit many new business partners. The free event targets System Integrators, ISVs and VARs with knowledge of the mid-market ERP sector. During the tour’s morning sessions, attendees will discover the growing opportunity existing in the open source landscape, especially with regards to implementing Openbravo’s professional products.

Later in the summer, live Training courses will take place. Through the Basic Functional Training and Basic Development Training courses, partners will receive the foundation required to get started working around Openbravo. More initiatives are planned later in the year to emphasize Openbravo’s strategic positioning in the Indian market.

Cees Poortman, VP of Global Commercial Operations, said “Openbravo has been gaining traction in India for some time now, which has escalated to a point where we need to recruit new partners to satisfy the demand for our solutions. Any serious service company in the space should understand the benefits of partnering with the company behind the most successful open source ERP, especially in a booming market for such solutions. The 360º Business Tour is an opportunity for any company looking to either start, expand or enhance an open source business practice to realize the potential in working around Openbravo”.

Source: OpenBravo

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